Froster

You Are What You Froster

IAC Internet Advertising Competition AwardIAC Internet Advertising Competition AwardYou’ve heard it before from your mother: “You are what you eat.” Turns out, you are what you Froster, too. We brought the campaign to life by creating wacked out characters that personified the popular Mac’s Froster flavours themselves. And then we gave people the ability to actually turn into select slushy flavours by warping their faces on Snapchat.





Mac's Froster - strawberry lemonade poster Mac's Froster - mango poster Mac's Froster - sour grape poster Mac's Froster - cherry limenade poster Mac's Froster - banana poster Mac's Froster - Crush orange poster Mac's Froster - Barq's poster Mac's Froster - Mountain Dew poster Mac's Froster - Sprite poster Mac's Froster - orange freeze poster
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